Tourism WA and Tourism Australia have partnered with Etihad Airways and Swain Destinations to launch an inaugural cooperative campaign targeting affluent long haul leisure traffic from the USA’s East Coast.
The digital media campaign, which runs until April, promotes the more direct travel route from the USA East Coast to Perth via Abu Dhabi. It encourages people to leave winter behind and travel to sunny Perth and regional WA.
The combined assets of these experienced and mature partners will drive awareness and conversion.
Mega Raft Up
For the first time TRUE NORTH and TRUE NORTH II departed port at the same time. One magical evening both yachts came together adjacent to the majesty of the King George Falls and, all aboard took the opportunit...
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Spending time with the Space Gandalf!
Astronomist and specialist guide Greg Quicke’s recounts an exclusive viewing of the eclipse aboard TRUE NORTH II.
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Luxury Lodges of Australia celebrates the arrival of TRUE NORTH II to the esteemed collection
As freshly refurbished luxury expedition ship TRUE NORTH II readies to embark on her maiden voyage for the 2023 season, Luxury Lodges of Australia has also formally welcomed the 10-cabin adventure yacht to the ...
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Exclusive Eclipse viewing for guests on TRUE NORTH II
Guests on the TRUE NORTH II have been treated to an exclusive viewing of a rare hybrid solar eclipse.
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True North II Launch
Friends and past guests recently came together to celebrate the launch of TRUE NORTH II at Blue HQ’s “The View” in Fremantle.
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